Playable campaigns: branded browser games and interactive pieces
I make short browser games and interactive pieces for brands that want something people send to each other. They are made for phones and the Instagram in-app browser, with a score card or a link worth sharing, and Arabic copy that sounds local rather than translated. Bazooka Arcade is the example you can play.
What you get
For brands that want something people send to each other.
- A short game or interactive story built around your brand
- Made for phones and for the Instagram in-app browser, where your audience already is
- Sharing built in: a score card, a link, a reason to send it
- Arabic copy and voice that sound local, not translated
A regular post or a playable campaign?
| Regular post or ad | Playable campaign | |
|---|---|---|
| What people do | Scroll past or tap like. | Play for a minute, then send it on. |
| Time with the brand | Seconds. | As long as the game holds them. |
| Sharing | A repost, if any. | A score card and a link built in. |
| Where it runs | The feed. | The browser, opened from your bio, story or ad. |
Keep posting for reach. A playable piece is for the moment you want people to spend time with the brand and pass it on: a launch, a season, an offer.
How a project runs
- 1
Send a message with what you sell and what you need. A link to your Instagram page is enough to start.
- 2
You get a price and a written list of what it covers, before any work starts.
- 3
I build it, you review it as it takes shape, and it goes live on your domain.
Questions clients ask first
- Does it work inside Instagram?
- Yes. The games are built and tested for the Instagram in-app browser on phones, which is where most people open a link from a bio or story.
- Can the game be in Arabic?
- Yes. Bazooka Arcade is Arabic-first, with copy written in an Egyptian voice rather than translated.
- Do people need to download anything?
- No. It opens from a link in the browser, so there is nothing to install.
Tell me what you sell.
One message with your Instagram link and what you need is enough for a first answer.
Message me on Instagram